Marketing and Visual Merchandising our Store

This blog is here as a record of our ongoing pursuit for fantastic visual merchandising and marketing in a bookstore and newsagency in regional AUSTRALIA. Let us know what you think of our work, give us some concepts, use our ideas and spread the word.

Thursday, September 30, 2010

Cocktail anyone?

Swill & Quill was a 1920's themed cocktail party we held instore in conjunction with the opening night of the local writers festival. A massive amount of work transformed the bookstore into a truly amazing space filled with heaps of interesting going ons......here is a couple of shots and the tv ad we put together.
























Jessica Sails In





Its been a while between posts and a fair bit has been going on. We were fortunate to secure a book signing and author talk with the amazing Jessica Watson following the release of True Spirit. A selection of things we did include a copy of the press advert, 15 sec TVC and our Jellyfish window.